Sunday, 18 Nov 2018
Category: Facebook ads

Facebook plans voter drive, partners with Democratic/Republican Institutes

Facebook will push users to register to vote through a partnership with TurboVote, has partnered with the International Republican Institute and International Democratic Institute non-profits to monitor foreign election interference, and will publish a weekly report of trends and issues emerging from its new political ads archive. Facebook has also confirmed that its election integrity […]

Facebook taps banks, but for chatbots not purchase data like Google

Backlash swelled this morning after Facebook’s aspirations in financial services were blown out of proportion by a Wall Street Journal report that neglected how the social network already works with banks. Facebook spokesperson Elisabeth Diana tells TechCrunch it’s not asking for credit card transaction data from banks and it’s not interested in building a dedicated […]

Why unskippable Stories ads could revive Facebook

Prepare for the invasion of the unskippables. If the Stories social media slideshow format is the future of mobile TV, it’s going to end up with commercials. Users won’t love them. And done wrong they could pester people away from spending so much time watching what friends do day-to-day. But there’s no way Facebook and […]

Facebook loses $120 billion in market cap after awful Q2 earnings

Facebook’s share price fell over 20 percent in after-hours trading today after the company announced its slowest-ever user growth rate and a scary warning that its revenue growth would rapidly decelerate. Before today’s brutal Q2 earnings, Facebook’s share price closed today at $217.50 – a record high — but fell to around $172 after the […]

Facebook stock tanks from mixed Q2 with slowest-ever growth

Facebook has hit a wall. The social network succumbed to its uncoolnees and public backlash over its handling of fake news, privacy, and digital wellbeing to miss some of Wall Street’s estimates, showing mixed results in its Q2 2018 earnings. GDPR, Mark Zuckerberg’s testimony before congress, and more scandals appear to have contributed to Facebook’s […]

Dodged questions from Facebook’s press call on misinformation

Facebook avoided some of the toughest inquiries from reporters yesterday during a conference call about its efforts to fight election interference and fake news. The company did provide additional transparency on important topics by subjecting itself to intense questioning from a gaggle of its most vocal critics, and a few bits of interesting news did […]

Facebook launches Brand Collabs search engine for sponsoring creators

Facebook wants to help connect brands to creators so they can work out sponsored content and product placement deals, even if it won’t be taking a cut. Confirming our scoop from May, Facebook today launched its Brand Collabs Manager. It’s a search engine that brands can use to browse different web celebrities based on the […]

Facebook demands advertisers have consent for email/phone targeting

Facebook is hoping to avoid another privacy scandal by adding new accountability and transparency requirements for businesses that use its Custom Audiences too to target you with ads based on your email address or phone number. Starting July 2nd, advertisers will have to declare whether contact info uploaded for ad targeting was collected with proper […]

Facebook finally monetizes Marketplace with ads from users and brands

20 months after launching its Craigslist competitor Marketplace and relentlessly promoting it with placement in the main navigation bar, Facebook will start earning money off its classifieds section. Facebook today begins testing Marketplace ads in the U.S. that let average users pay to “Boost” their listing to more people through the News Feed. While they’re […]